Press Releases
Van Gennep implements Indirect Sales Channel for PlanSystem3 to enhance customer experience.
Amsterdam, NL, March 2nd, 2005 – A number of key publishing resellers and service providers across North America and Europe, are working in partnership with Van Gennep, to offer PlanSystem3™, Van Gennep’s collaborative planning and editorial workflow system, to businesses in need of a solution to streamline and improve collaboration within their publishing processes.
The chosen resellers to date, were carefully selected by Van Gennep on the basis of their industry knowledge, market expertise and technical skills. Ton Van Gennep, CEO of Van Gennep – M.A.C., explains ‘We are looking to work with organizations that reflect Van Gennep’s company values.’
To ensure excellent customer service, Van Gennep has selected resellers that already have strong relationships and a proven track record in the market. ‘Mutual respect and co-operation between the supplier and the customer is a vital part of Van Gennep’s company strategy, ensuring that we learn from our customers whilst offering them the best possible products and support’.When selecting resellers, publishing expertise is a vital consideration for Van Gennep. ‘In order to produce a system like PlanSystem3, we have to understand our customer’s specific needs.’ Ton explains. ‘Collaborating with companies who have a clear understanding of the specific markets and the trends that affect publishing professionals in their region, gives Van Gennep the opportunity to further improve its products and service to customers.’
Through the resellers, PlanSystem3 customers will still have very close contact with Van Gennep’s customer support and development services. ‘Making the reseller part of the communication process,’ Ton continues, ‘allows our customers to benefit from a combination of the reseller’s and Van Gennep’s expertise.’
Resellers will also benefit from their ability to offer PlanSystem3. The system’s ability to streamline the whole publishing process, from creative input to production, makes it attractive to a large and varied customer base.
‘Communication and interaction are at the heart of our company and our flagship system, PlanSystem3,’ concludes Ton. ‘PlanSystem3 has been specifically designed to help publishing professionals communicate and work effectively at every stage of the publishing process. It gives the production team, whatever their location, the tools to streamline and track the large number of contributions that make magazines, media campaigns, TV guides, educational books and catalogs possible.’
‘Our developing relationship with industry professionals across the globe enables us to stay in touch with our customers and to be aware of their ever-changing needs. This allows us to help them stay at the forefront of a competitive market.’
About Van Gennep
Based in Amsterdam, The Netherlands, Van Gennep has been providing media worflow solutions to magazine, catalog and text-book publishers as well as retailers, media agencies and design studios for over 16 years. PlanSystem3 version 3.5 is Van Gennep’s latest planning and editorial workflow management system and provides MYSQL database availability, Mac OS X Server, advanced reporting capabilities, edition versioning management, deadline planning and job status tracking to help time and cost savings across media production. To date, Van Gennep’s systems are used by more than 160 organizations worldwide. In addition to its Amsterdam headquarters, Van Gennep has an office in New York, NY that supports sales, installations and customer service.
CONTACT:
Amanda Russell-Hayden
(781) 238-0214
Van Gennep – M.A.C. Inc.
25 Burlington Mall Road
Suite 300, #3033
Burlington, MA 01803 U.S.A.
press@vangennep.com