Press Releases

Van Gennep appoints Creative Folks to resell its succesful flatplanning products across the Australian Publishing market

Amsterdam, August 1st, 2007 – Van Gennep has signed a reseller agreement with Creative Folks Pty Ltd.,
for sales of key modules from its successful planning, process and workflow management products
across Australia and Asia Pacific. These modules include PlanMakerfE™ and PlanViewfE™, which will be
sold as plug-ins for Woodwing’s Smart Connection Enterprise™. In addition, Creative Folks will also be
responsible for sales of Dolce Vita Plan™, Van Gennep’s flat planning, stand-alone design tool, offering
small publishing companies and (freelance) creatives unique production features and ease of use.

The combination of the Van Gennep and WoodWing products will provide publishers in the Asia-Pacific
area with improved functionality to streamline publishing workflows, speed up layout and copy
preparation, prevent mistakes and increase protection and simplification of workflows.

Matthew Green, Managing Director, Creative Folks, comments: “We are delighted to have the Van
Gennep products within our portfolio. They are sophisticated solutions that will really benefit our
WoodWing customers and complement their production workflows. We look forward to a long and
successful relationship with Van Gennep and aim to bring their solutions to a wide range of customers
that need tools of this kind to work more efficiently, and meet the time constraints placed upon them”.

PlanMakerfE and PlanViewfE, designed for both Macintosh® and Windows® platforms, are modified
versions of the original PlanSystem3™ (Van Gennep’s own proven planning, collaborative workflow and
process management system) modules, made available to users of Woodwing’s Smart Connection
Enterprise.

As a scalable workflow solution providing tools to manage and track information in any publishing
workflow, Smart Connection Enterprise uses PlanMakerfE’s edition planning and workflow streamlining
functionalities to provide customers with time and money savings.

PlanMakerfE uses the Smart Connection Enterprise database as its own database, eliminating the need for
a separate, additional, database: easy installation, no extra maintenance costs and no synchronization
problems.... Installation of PlanMakerfE and its connection to SCE takes less than an hour!

PlanMakerfE is an advanced, easy to use edition-planning tool, offering Smart Connection Enterprise users
with real time space calculation, graphic status and element planning. Users can now view publications
based on live previews, recognize conflicting pages before the publication is completed, and view the
status of layouts, adverts and articles connected to the edition plan. Multiple users can now also view the
same edition plans. The latest version includes additional features designed to further simplify and
improve the accuracy of editorial production, like automatically placing adverts in an advert layer.

Also available to Smart Connection Enterprise users, PlanViewfE provides a read-only viewing capability,
enabling users to control access and content changes to an edition plan. Users can browse plans, view
connected layouts with status information, and display all thumbnails with a zoom function of up to
100%.

About Creative Folks
Creative Folks Pty Ltd (formally Folks Graphics) was established in 1976 to serve the Australian media
industries with the latest technology and market leading production tools. With an impressive product
portfolio including both software and hardware solutions from Adobe, WoodWing, Canto, Meta
Communications, Opix AG, Apple and HP, and other leading best of breed vendors, Creative Folks is well
placed to maximise sales for Van Gennep products in the Asia Pacific region.

Ton Van Gennep, Managing Director, Van Gennep comments: “Creative Folks is a well established and
respected Australian supplier of graphic arts solutions. As such, we were very keen to partner them to
best impact this market, that has a clear requirement for the benefits of our solutions, providing the
efficiencies and competitive edge needed in this new media era. ”

www.vangennep.com

CONTACT:
Gerda Oppewal
+31-20-6976029
Van Gennep – M.A.C. BV
Burg. Stramanweg 105
Amsterdam
The Netherlands
press@vangennep.com